Jot your thought and select a subject.

What is Subjot?

Subjot lets you follow your friends in the subjects that interest you.

Of the hundreds of tweets that crowd your stream everyday from the hundreds and thousands of the people you follow how many do you actually read? Will you be interested if someone you follow for their important Wordpress tweets gets lost under all the noise of the people you follow. I as a tweeter will not use the platform to know about some not-so-useful and often spammy text ads but for some great and important tips primarily focused on the areas of my interest. This problem have been aptly defined by Chris Carella, the founder of Subjot Twitter. In his bio when asked, “How and when did you and your wife first come up with the idea for Subjot? Has it changed much during development from your original plans?”

It started with a Twitter experiment last year when I tried to double my followers. I monitored how many followers I gained or lost after each of my tweets and retweets. Tweets about startups, apps or NY tech gained followers. If I posted about any of my interests outside of tech, I lost followers. It’s a publishing problem. When you build an audience around one subject, it becomes uncomfortable to share content about your other interests.

At the same time, I was frustrated with my Facebook feed. I want to keep in touch with my Facebook friends, but I don’t share all of their interests. It’s a subscription problem. On today’s social services, I subscribe to all of your content regardless of the relevance.

Subjot tackles both the subscription and publishing problem by having a subject assigned to each post. People can pick which subjects they want to follow. It allows you to share more content without worrying about spamming people, and at the same time keeps your incoming feed filled with only the posts you find interesting.

And this is not only true for Chris but also for all twitizens. The noise in our streams are most of the times more than we can handle. It is so filled with not-so-useful stuff that the useful stuff somehow gets lost under hundreds of tweets, updates and so on. Google+ gave us a solution in the form of circles which has been by and large effective but at the same time quite robust. StumbleUpon was also similar just that it allowed you to browse sites. The need of the hour was a service focused on topic based sharing. Though it is yet to be seen if Subjot can fill that space.. But yes since being in the space from for nearly a month now it has indeed seen over a few thousand active users and quite a few thousand subjects which makes it quite an interesting social experiment to watch.

Right from the sign-up Subjot makes the user have a personalized feel to the website with the use of Facebook and Twitter API integration which allows it follow your online network who are already on Subjot Twitter. Add to that it allows you to follow a particular set of subjects or topics that you can choose to follow from the people as a result of which you are able to choose what to see and what not to see in your stream thus effectively reducing noise.

Similarly while posting Subjot makes the user to choose on what subject the post is about. You can choose from the drop-down menu else add a subject. But from the standpoint of a user it could have been better if there would have been multiple subjects to choose from. What also intrigues me is that does the system have a kind of mechanism which would allow it to understand if a particular post does belong to a particular subject. The perfect combination which I think would be right is: Users should be able to select multiple subjects and at the same time the system should be able to detect if a post actually belongs to the topic.

The most important part where in Subjot holds a major advantage over twitter is that it allows the users to share and post directly to the 2 major social networking sites: Facebook and Twitter. What will be an added advantage will be allowing the users to post to FB fan pages also.

But even with all the features Subjot still has to climb a lot of hills before it can actually become a “Jotting” giant which can jot away against the Tweets of Twitter.

But as of now JOT IT!

About the Author:

Narottam Agarwala

 Narottam Agarwala

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